2025 NWSL Licensee Summit Portland

The team recently attended the NWSL Licensee Summit in Portland, where we connected with club representatives, league officials, and industry experts to discuss and share our thoughts on promotional merchandise in women’s soccer. Over three days, we focused on product trends, industry updates, and conversations to help clubs plan, engage partners, and create unique promotional opportunities for the season.

These discussions included using case studies and past projects showcasing successful partnerships and campaigns that teams could tap into. 

Networking opportunities further allowed us to brainstorm new ways to enhance the fan experience and strengthen partner relationships.  This included a great trip watching the Portland Thorns and of course no visit to Portland is complete without a trip to Nike and a little shopping spree!

We would like to extend our thanks to the NWSL staff and Portland for hosting such a productive summit and taking such care of our team. We look forward to leveraging these insights to help clubs craft creative merchandise strategies and collaborate on future opportunities in 2026

About The NWSL

The NWSL is the premier professional women's soccer league in the United States, featuring top-tier talent and a growing fan base. With a commitment to advancing women's sports, the league continues to elevate the game through innovation, competition, and community engagement.